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How many buyer personas do we need?

 

How many buyer personas do we need?

How many buyer personas do we need?

Depending on your business, you could have as few as one or two personas, or as many as 10 or 20. 

But if you’re new to personas, start small! You can always develop more personas later if needed.


For more information, check out our content marketing page.

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Answered by: Beth Simonds


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