Skip to main content

What’s the Most Common Content Marketing Mistake?

 

What’s the Most Common Content Marketing Mistake?

What’s the Most Common Content Marketing Mistake?

For most businesses, the biggest content marketing mistake is jumping in without a coherent strategy. Like any type of marketing, you need a plan to get the results you want from content marketing. 

Launching a blog and producing posts regularly may never help you achieve your objectives if you don’t know what you want to accomplish or how to get there.

To develop an effective content marketing strategy, you’ll need to understand who your target audience is, what kinds of content they want, and how your brand can offer the greatest value to your audience. 

Many businesses opt to create buyer personas so they can get to know their target audience and design content that’s sure to resonate.

For more information, check out our content marketing page.

---

Answered by: Carl Jones


Labels

Labels:

Comments

Post a Comment

Popular posts from this blog

What is Cross-linking? What is the function of Crosslinking?

  What is Cross-linking? What is the function of Crosslinking? 1.Cross-linking is the process of linking one site to another site. 2.It provides users with reference sites that contain the content related to the search. 3.The 2 websites cross-linking do not be owned by the same person. 4.In other words, cross-linking is a barter wherein I link to you, and you link to me. 5.It could be a 2-way link or 3-way link. In a 2-way link site A links to site B and site B links to site A. In a 3-way link, site A links to site B, site B links to site C and site C links to site A. ---  Answered by:  James Catanich
Post a Comment
Read more

Why won’t people come to our content?

Why won’t people come to our content? The short answer is that people in charge lacked a basic understanding of SEO.  A slightly longer answer is they didn’t do link building and outreach, or perhaps they didn’t produce content that was “link worthy” in the first place. Imagine a restaurant would open in the middle of the desert. Would you go? Even if you knew it existed, you would probably not go – unless that restaurant had unique food (value) to offer you.  If you want people to come to your content, you need to: Create unique content that they can’t get anywhere else. If you’re just getting started, make sure you start with a WOW factor – for example, invite an influencer to write a guest post or interview a key figure in your industry. That will help you get initial traction. Invite them to come – Make sure you target the right audience that needs/wants your content and let them know the content is there, be it through social media, newsletters, SEM, or any other re...
Post a Comment
Read more