What Types of Businesses Can Content Marketing Help?

What Types of Businesses Can Content Marketing Help?

Small and large businesses in virtually every industry use content marketing to their advantage. From major consumer brands and retail stores to tech companies and service-oriented businesses, content marketing can help you reach out to your target audience.

Both business-to-consumer (B2C) and business-to-business (B2B) companies have developed successful content marketing strategies. The techniques and goals vary between B2B and B2C companies, but that doesn’t make content marketing any less effective.

For more information, check out our content marketing page.

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Answered by: Sharon Jenkins

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What is content marketing exactly?

What is content marketing exactly? Content marketing turns traditional marketing on its head. Instead of focusing on a company and its products or services, it focuses on the consumer’s needs first. The goal of a properly planned content marketing campaign or strategy is to provide valuable, genuinely helpful information to consumers for free, in order to create a relationship with them based on trust, which eventually leads them to make a purchase. For more information, check out our content marketing page. --- Answered by: Beth Simonds

How much historical data will I get from Google Analytics?

How much historical data will I get from Google Analytics? We download 2 years of historical data per default from the day you connect your Google Analytics data source. If, however, your GA view was created after that or you have a shorter data retention that will set how far back we go. For more information, check out web analytic page. --- Answered by: Julie Perkins

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