What kind of Analytics data can I access?
You may already know how to access data from Google Analytics and navigate its interface, but that doesn’t necessarily mean you’re using it to its full potential!
The true value of Google Analytics is its ability to provide you with a granular insight into every aspect of your site’s performance – if you know to leverage the information properly! Google Analytics reports are broken down into four key categories:
The Audience section provides a series of detailed reports on your site visitors, from their interests, to where they come from and what language they speak.
Acquisition reports let you know how users are finding your website and give you a much more detailed understanding of your traffic.
These reports will tell you everything you need to know about your site’s content, and what users actually do while visiting.
This section provides you with information on how well your site is converting.
For more information, check out web analytic page.
Answered by: Paul Clemmer